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ABM Engagement Agent

The ABM Engagement Agent builds tailored microscripts and sequences for high-value accounts with precision targeting. It continuously updates account intelligence and recommends next actions, turning account lists into revenue through coordinated, personalized plays.

The Problem

  • •Manual ABM execution is time-consuming
  • •Difficulty personalizing at scale
  • •Account intelligence is outdated
  • •No systematic approach to engagement

Benefits

  • •Builds tailored sequences automatically
  • •Updates account intelligence continuously
  • •Recommends next actions
  • •Scales ABM execution
Trigger
1

High-value account added to ABM program or engagement needed

2

Gather account intelligence and engagement history

3

Enrich with intent signals and account activity data

4

Analyze account needs and personalize messaging angles

5

Generate tailored microscripts and sequences with precision targeting

6

Deliver personalized engagement plays with recommended next actions

How It Works?

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